city skyline in South Africa, representing LubeLine presence and service region

Our Markets

We provide oils and lubricants for a wide range of industries:

  • Agriculture
  • Automotive
  • Aviation
  • Food & Pharma
  • Industrial & General Manufacturing
  • Mining
  • Process Oils


Our product range covers applications such as hydraulic, gear, pneumatic, heat transfer, circulating, screw, rotary, compressor, turbines, synthetic, transformer, and heavy-duty diesel engine lubrication.

Man walking between rows of stored oil drums in a LubeLine warehouse, illustrating safe industrial storage and handling

LUBELINE™ Values

We are committed to building long-term partnerships and delivering measurable value to your operations:

  • Relationships: Prioritizing long-term customer care.
  • Add Value: Products that extend machine life and improve efficiency.
  • Technology: Research-backed solutions for reliable performance.
  • Sustainability: Eco-conscious products that benefit your operations.
  • Problem Solving: Quick technical advice to resolve challenges.
  • Quick Delivery: Standard 24–48 hour delivery for uninterrupted operations.
Logos of Shell, Fuchs, Engen, and H&R, highlighting LubeLine’s partnerships with leading global lubricant brands

Our Trusted Brands – Quality, Performance, and Reliability

We partner with industry leaders to provide premium, reliable products:

Shell

Globally recognized, Shell delivers innovative and sustainable lubrication solutions. LUBELINE™ has proudly partnered with Shell for over 20 years to supply industrial, automotive, and aviation lubricants.

Fuchs

The world’s largest independent lubricant manufacturer, Fuchs offers advanced specialty lubricants for mining, food processing, and heavy industry applications.

Engen

A leading South African brand, Engen provides high-performance lubricants for local conditions, serving automotive, agricultural, and industrial sectors.

H&R Gruppe

H&R produces high-purity process oils, base oils, and waxes for critical applications in plastics, rubber, pharmaceuticals, and cosmetics.

Creating Synergy Through Trusted Partnerships

By combining the strengths of Shell, Fuchs, Engen, and H&R Gruppe, LUBELINE™ offers a complete supply solution with:

  • Diverse, high-performance lubricants
  • Expert technical support
  • Fast, reliable delivery
  • Flexible solutions for South Africa’s diverse industries

A Recognised Shell Branded Reseller

As a Shell-branded reseller, LUBELINE™ combines technical expertise with over 20 years of experience. Our trained team provides:

  • Expert product advice
  • Solutions to complex lubrication challenges
  • Full access to Shell’s premium industrial lubricants
  • Reliable after-sales support

We serve industries from mining and manufacturing to power generation and transport, maintaining Shell’s global quality standards locally.

Click below for all our contact details